HIV prevention is for everyone. When it comes to deciding what actions to take, you have options – for your community, your sexual network, and yourself.
We don’t talk about HIV prevention enough, And when we do, our biases often get in the way. So we launched a campaign that brings communities together to de-stigmatize and normalize a new type of conversation around HIV prevention.
Recognizing that the communities most disproportionately affected by HIV are those who have benefited the least from the advances in HIV prevention, Me in You, You in Me seeks to ensure that all people are aware of the role they play in preventing HIV and to connect them to resources.
View the campaign.
CAMPAIGN VIDEOS
We brought together celebrities, influencers, and advocates to de-stigmatize, normalize, and catalyze a new type of conversation around HIV prevention. First, they spoke anonymously as strangers. Then we filmed them as they met for the first time – powerfully illustrating how finding community in each other and overcoming bias are crucial to HIV prevention.
Meet our campaign partners below.
Tinashe & Villano
Taye & Nicco
Nicky & Rafael
MEET THE COMMUNITY
CAST
Tinashe
Singer, Dancer & Actress
CAST
Taye Diggs
Actor & Author
CAST
Nicco Annan
Actor & Choreographer
CAST
Rafael De La Fuente
Actor
CAST
Villano Antillano
Rapper & Artist
CAST
Nicky Champa
Social Media Star & Model
TEAM
Jerome LaMaar
Stylist
TEAM
Kevin Sinclair
Photographer
DISCOVER OUR OTHER INITIATIVES
MOVEMENT
Risk to Reasons Activity Books
Reframing HIV prevention and care for Black women
MOVEMENT
Showcasing how the maternal bond supports gay/bi & queer Men of Color
