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Positive Action Southern Initiative

ViiV Healthcare is committed to expanding linkage to care and engagement support services for people living with HIV in the Southern US.

HIV disproportionately impacts people living in the Southern United States, where there are more people living with and newly diagnosed with HIV than in all other regions combined.1 Since ViiV Healthcare’s beginning, we’ve been committed to addressing the HIV epidemic in the South. Launched in 2010, the Positive Action Southern Initiative (PASI) has ignited organizations’ efforts to expand and enhance community programs that connect people to prevention, treatment and care, with a particular focus on those most often left behind. With more than $7.7M invested in over 51 organizations, PASI projects have built critical linkage to care and supportive services, infrastructure and leadership for those most impacted by HIV in 13 states across the South. We support organizations who are reaching those most often left behind in the South so that they can expand their work to better link and engage people in HIV prevention and care.

The Positive Action Southern Initiative is designed to reduce the critical disparities in HIV outcomes by supporting projects that reach those most disproportionately impacted by HIV.

Positive Action Southern Initiative

The Positive Action Southern Initiative is a unique funding stream focused on supporting community programs that are engaging those typically ‘out of reach’ and left behind – including people who use drugs, young LGBTQ people, folks who experience homelessness, live in rural areas, have experienced incarceration, engage in sex work and many others. In the South, these groups experience more stigma and discrimination, more income inequality and less access to the standard of care.4

2021 Positive Action Southern Initiative Grants:

PASI grants support a network of community-based linkage to care and ongoing support services in more than 25 communities across the South. Funding often supports peer navigation, safe spaces, mental health and substance use support services and ongoing networks of empowerment that help connect people living with and affected by HIV to care and support. Read more about PASI’s recent successes, learnings and insights here.

*“Out-of-care” is defined as those who are aware of their HIV positive status and have either never been in care or have fallen out of care.


  1. Center for Disease Control and Prevention. HIV in the Southern United States. Center for Disease Control Issue Brief (2019). Published September 2019. Accessed November 20, 2019.
  2. Center for Disease Control and Prevention. HIV Surveillance Report 2018; vol. 31. Published May 2020. Accessed May 4, 2021.
  3. McCallaster, C. & Goodrow, G. In the Deep South, Significant Percentages of People Most Impacted by HIV Live Outside Large Urban Areas Demonstrating a Need for Increased Federal Resources. Center for Health Policy and Inequalities Research at Duke University. Published December 2018. Accessed April 15, 2019.
  4. Becasen, et al. Estimating the prevalence of HIV and sexual behaviors among the US transgender population: A systematic review and meta-analysis, 2006-2017. American Journal of Public Health, 2019; 109(1).

Website images are not intended to imply that the models pictured have HIV.